We're happy to share several new product features that we've recently launched at Props:
Our new Client Headquarters provides a quick view of the content that is available, what's currently running, and your untapped monthly potential based on historical performance. The Props platform can calculate untapped monthly potential based on factors like audience size, projected reach and frequency. The new HQ also provides a ranking of top episodes, a snapshot of media spent by Creator, and quick links to your client success team at Props.
This HQ compliments the Props Performance Dashboard, which is a comprehensive view of your traffic and conversion campaigns promoting each episode. This is integrated dashboard shows results from promotional platforms like Facebook, Instagram, and Google Display as well as on page performance platforms like Google Analytics. This dashboard provides result in real-time.
